CONVERSE IGNITE

Typology: Retail Tenant Improvement

 

Site: Pedestrian Mall Esplanade / Glendale, CA / Americana at Brand

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Size: 1,930 ft2

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Completed: April 2024

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Converse and Nike have been valued clients since the firm was founded in Los Angeles in 2013. Our team was tasked with integrating the design visuals created in our studio to construction documents facilitating construction in one of the most difficult jurisdictions in the United States for permitting. We worked very closely with Converse branding and merchandising staff to develop the new concept and provide real-time modification and rendering in the digital environment.

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The execution of the prototype was very well done and made possible by the highly coordinated construction documents and diligent negotiation with the local building department and property land lord.